SUBVERT/CONTROL

Southern Underground Opinions

The record store experience has been unquestionably altered with the advent of the online world. On the positive side, nearly every record you can imagine is almost instantaneously accessible at your fingertips, and artists from far-flung locales can send their visions to the rest of the world with a click of a button. On the negative, the rituals of like-minded souls gathering together to discover music that defines their common experience has been impeded. Subvert/Control seeks to restore the communal engagement with regional artists we find compelling and vital. Personal stories are the fuel for rock n' roll to truly catch fire. 

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